Key MosaicĀ® Types Client Records % Consumer View Index
M44 Red, White and Bluegrass 4,555 2.18 2,399,792 419
B08 Babies and Bliss 3,722 1.74 1,917,997 428
F23 Families Matter Most 3,223 1.84 2,022,454 351
D15 Sports Utility Families 2,764 1.79 1,967,945 310
A03 Kids and Cabernet 1,913 0.90 991,702 425
N46 True Grit Americans 1,623 2.20 2,422,876 148
F22 Fast Track Couples 1,442 1.54 1,693,384 188
O51 Digital Dependents 1,434 2.43 2,675,261 118
M45 Diapers and Debit Cards 1,415 1.60 1,759,913 177
I30 Stockcars and State Parks 1,316 1.63 1,797,244 161
A04 Picture Perfect Families 1,285 1.06 1,164,802 243
I31 Blue Collar Comfort 1,066 1.47 1,619,617 145
O55 Family Troopers 1,063 1.82 1,997,712 117
A05 Couples with Clout 990 1.27 1,392,563 157
B09 Family Fun-tastic 919 1.25 1,369,862 148
N49 Work Hard, Pray Hard 861 1.58 1,741,834 109
L43 Homemade Happiness 805 2.65 2,915,873 61
N47 Countrified Pragmatics 776 2.32 2,556,791 67
C14 Boomers and Boomerangs 761 1.69 1,862,445 90
E20 No Place Like Home 694 1.53 1,681,669 91
K38 Gotham Blend 652 0.99 1,092,449 132
E21 Unspoiled Splendor 650 2.40 2,641,270 54
H29 Destination Recreation 636 1.83 2,013,494 70
I33 Hispanic Harmony 590 1.33 1,461,843 89
B07 Generational Soup 579 1.07 1,180,824 108
D16 Settled in Suburbia 569 0.82 904,665 139
S68 Small Town Shallow Pockets 521 1.75 1,922,907 60
J36 Settled and Sensible 510 1.60 1,760,522 64
P59 Nuevo Horizons 508 1.13 1,241,993 90
D17 Cul de Sac Diversity 487 1.07 1,177,868 91
B10 Asian Achievers 475 0.62 685,441 153
C11 Aging of Aquarius 469 2.34 2,575,742 40
J35 Rural Escape 461 1.89 2,076,254 49
A01 American Royalty 455 0.77 844,683 119
K37 Wired for Success 442 1.00 1,094,745 89
N48 Gospel and Grits 439 1.61 1,769,755 55
D18 Soulful Spenders 424 1.37 1,504,176 62
H26 Progressive Potpourri 409 1.20 1,315,781 69
P58 Fragile Families 384 0.71 776,774 109
O50 Full Steam Ahead 372 1.07 1,172,223 70
O54 Striving Single Scene 370 1.09 1,193,692 68
P57 Meager Metro Means 356 0.63 697,675 113
K40 Bohemian Groove 348 2.15 2,366,255 32
G24 Status Seeking Singles 344 1.34 1,478,550 51
P56 Rolling the Dice 341 1.85 2,034,785 37
H28 Everyday Moderates 328 1.21 1,334,784 54
J34 Aging in Place 328 2.48 2,729,399 27
L42 Rooted Flower Power 326 2.35 2,585,939 28
A02 Platinum Prosperity 320 1.17 1,290,078 55
K39 Metro Fusion 313 0.82 903,648 76
I32 Latin Flair 303 1.04 1,141,799 59
R66 Dare to Dream 297 1.87 2,051,297 32
H27 Birkenstocks and Beemers 293 1.40 1,543,459 42
Q64 Town Elders 283 3.58 3,936,178 16
G25 Urban Edge 252 0.73 803,144 69
A06 Jet Set Urbanites 246 0.50 553,148 98
C13 Silver Sophisticates 238 1.06 1,169,727 45
E19 Full Pockets, Empty Nests 211 1.23 1,349,377 34
O52 Urban Ambition 211 1.16 1,277,626 36
S69 Soul Survivors 206 1.38 1,521,124 30
P61 Humble Beginnings 200 0.77 851,534 52
P60 Ciudad Strivers 192 1.19 1,314,023 32
S70 Enduring Hardships 192 0.93 1,018,336 42
O53 Colleges and Cafes 172 0.36 396,859 96
R67 Hope for Tomorrow 168 1.11 1,223,906 30
L41 Booming and Consuming 136 1.02 1,122,992 27
Q62 Reaping Rewards 73 1.29 1,421,321 11
Q65 Senior Discounts 63 1.57 1,731,929 8
S71 Hard Times 57 0.65 719,831 17
C12 Golf Carts and Gourmets 32 0.44 484,848 15
Q63 Footloose and Family Free 15 0.52 571,765 6