• TOTAL JOBS: Current year and historical by selected geography (MSA, zip code, county, state)

  • JOB GROWTH: Total change and % change

  • WAGES: Current year and historical wages/salaries; total wages, median wage, overall and by industry

  • OCCUPATIONS: The jobs in a given industry that are in a specific occupation

  • JOBS PROJECTIONS: End year (projected 10 years from current year) for the selected zip code, county, MSA, state, or nation

    • JOB OPENINGS: By occupation and region (near real-time)


  • DEMOGRAPHICS: Age, gender, and race/ethnicity breakouts by industry for current year.

  • UNEMPLOYMENT: Estimate of total unemployed persons by county, MSA, state, or nation by 2-digit NAICS code.

  • SCHOOL ENROLLMENT: Statistics on school enrollment


  • INDUSTRY SALES: Industry sales to both industry and consumers

  • RETAIL SALES: Retail total sales

  • TAXABLE SALES: Portion of total sales subject to tax

  • NET SALES TAX: Total sales tax

  • ESTABLISHMENTS: Current and historical by private-sector industry (going back to 2004).

Educational Attainment

  • EDUCATION ATTAINED BY OCCUPATION: Percent with high school diploma, associates degree, bachelors degree, masters degree

Trade area

  • DRIVE-TIME REGION: Quantify population demographics by drive-time region (e.g., 20-minute drive from city center)

Transportation access

  • FLIGHT INFORMATION: Domestic and international flight volumes, generally monthly


  • CRIME INCIDENTS: By category, quarterly counts provided by local authority

  • CRIME BENCHMARK: Crime index percentile ranking (3rd party source)

Quality of life

  • This is a descriptive data type, can contain a range of information such as: access to recreation based on drive-time, number of grocery stores, restaurants, etc.

  • PERCENT OF MILLENNIALS: Percent of total area population (*note: this is a useful field to indicate whether the area can retain talent/workforce)

Waterway access

  • This is a descriptive field highlighting the types and proximity of waterways and ports that could be used in transport of goods.


  • TRAFFIC COUNT: Average daily volume by collection point (*note: eImpact does not provide this type of data, however it can be imported from your GIS system)


  • AVERAGE PER UNIT PRICE: Commercial and residential rate averages

  • RATE BENCHMARK: Comparison to state and national averages (percent difference)

Housing supply

  • HOUSING PRICES: Median home value

  • HOUSING BENCHMARK: Comparison to national median

  • OWN vs. RENT: Percent of home ownership vs. rental

Commercial Real Estate

  • VACANCY RATE: By area and property type

  • LEASE RATE: Per square foot by property type

  • PROPERTY LISTINGS: Retail, office, industrial; updated twice a week

Public Data Sources: complete list

Private / Third-party Data Sources:

  • LinkedIn (workforce, education and occupation data)
  • IHS (detailed industry research)
  • CoStar (commercial real estate markets)
  • EMSI (economic data / data suppression solution)
  • JobsEQ (job openings)
  • Experian (consumer segment data)
  • RealMassive (property listings)
  • Others, on request